Project Portfolio

The Situation
Anthony from ABP Audiovisual wanted to attract more medium to large audiovisual installation projects that were more profitable for his business. While his Google Ads were generating clicks, website conversion rates were low and many enquiries weren’t the right fit.

The Solution
We first identified ABP Audiovisual’s ideal target audience and the types of projects the business wanted more of. From there, we strategically scripted and produced a focused homepage sales video designed to speak directly to the pain points of decision-makers and clearly communicated why ABP Audiovisual was the most experienced and cooperative business to handle the job.

The Result
The video helped improve website conversion rates, particularly medium to large installation projects from schools and churches. This allowed ABP Audiovisual to spend more time working on profitable, high-quality projects.

Cameron recently became the Australian importer for Cybro Bikes. He wanted to share his story and promote the bikes.

We interviewed Cameron on why he had to travel half way around the world to find an electric mountain bike he was satisfied with and what put the Cybro No.7 bike in an unmatchable league of its own.

This is a short comedic film I made for an assignment at film school.